Business, Brains & the Bottom Line
Join Prescriptive’s own Paul Di Liegro, Senior Sales Executive, as he interviews lawyers, doctors, athletes, and interesting personalities from all walks of life. Paul’s curiosity leads to the uncovering of his guests’ most impactful life stories, and Paul illuminates the connection between life’s important lessons and being a better sales rep. Business, Brains & the Bottom Line is the leading podcast by and for Enterprise IT decision-makers. Read more at https://www.prescriptive.solutions/podcast
Business, Brains & the Bottom Line
Ep. 129: Fueling Growth in a Digital World: Reed Hensen’s Blueprint for Scalable Success
In this episode, we sit down with Reed Hensen, Chief Growth Officer at MarketSurge, to explore what it takes to drive meaningful business growth in today’s fiercely competitive digital landscape. With a career spanning Fortune 500 firms, high-growth startups, and his own successful venture, Million Dollar Studio, Reed shares the core strategies that power scalable success.
We dive into how Reed blends data-driven insights with bold, creative marketing to deliver results that move the needle. He opens up about his time leading digital initiatives at Punchkick Interactive, Solstice, and Northwestern University, and how those experiences shaped his approach to customer engagement, product innovation, and operational excellence.
Whether you’re a founder, marketer, or growth leader, this conversation is packed with actionable insights for anyone looking to build digital strategies that truly scale.